The Secret Reason Apple Never Cuts iPhone Prices In India NDTVWhy people buy iPhones they can’t comfortably afford: The psychology of status, social comparison and wanting to feel successful The Times of IndiaiPhone Duo is a Manuvadi idea to restore cost hierarchy India TodayApple iPhone Duo to lift India revenue but price hikes across models to impact sales Moneycontrol.comExpensive new iPhone, price hikes on old may dent Apple volume, not revenue Business Standard